Prodhan Food Agro Industries Limited
PROJECT PROFILE
OF
# A. PROJECT SUMMERY:
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01. |
PROPOSED PROJECT |
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PRODHAN FOOD AGRO INDUSTRIES LIMITED |
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02. |
NATURE OF PROJECT |
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COMPLETE SATAKE AUTOMATIC RICE MILL |
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03. |
LEGAL NAME |
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PRODHAN FOOD AGRO INDUSTRIES LIMITED |
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04. |
LOCATION OF PROJECT |
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PUNTAIR, MOHIMAGONJ, GOBINDAGONJ, GAIBANDHA. |
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05. |
OFFICE ADDRESS |
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PUNTAIR, MOHIMAGONJ, GOBINDAGONJ, GAIBANDHA. |
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06. |
SOURCE OF RAW MATERIALS |
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LOCALLY AND ALL OVER BANGLADESH. |
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07. |
NAME OF SECTOR |
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FOOD & ALLIED |
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08. |
PROJECT AREA |
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160’ X 135’ X 35’ |
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09. |
TOTAL MANPOWER |
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500 NOS. |
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10. |
PRODUCTION CAPACITY |
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AT 100% CAPACITY UTILIZAION IN THREE |
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11. |
PRODUCTS |
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SHIFTS- 24 HOURS. |
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i) FRESH BOILED RICE |
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ii)FRESH ATOP RICE |
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iii) BROKEN RICE |
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iv) RICE POLISH |
# B. LEGAL STATUS: THIS PROJECT IS OPERATED BY MD. NAZIR HOSSAIN PRODHAN AS A CHAIRMAN.
# JUSTIFICATION:
THE OWNER OF THE PROJECT IS EXPERT REPUTED & EXPERIENCED BUSINESSMAN REGARDING RICE MILLING AND TRADING. HE SUPPLIES HIS GOODS AROUND THE VARIOUS DISTRICTS OF THE COUNTRY EVEN IN ABROAD. HIS DEALINGS WITH THE BANK ARE VERY SATISFACTORY. THE COMPANY HAS CREATED A VERY GOOD MARKETING SCOPE IN THE COUNTRY AND IN FORIEGN COUNTRY WITH THEIR QUALITY AND FRESH RICE. MOREOVER THE COMPANY HAS AN INFRASTRUCTURE FACILITIES FOR EXPANSION OF THE PROJECT. HIS MORTGAGEABLE LAND & BUILDINGS VALUES HAS BEEN INCREASED VERY HIGHLY. WITH HIS ALL FACILITIES IF HE INVESTS MORE, HE WILL GET RETURN A LOT.
# SHORT ANALYSIS:
A) STRENGTH: i) THE MANAGEMENT IS VERY KEEN AND SERIOUS TO OWNERSHIP OF THE PROJECT. THE SPONSORS HAVE DONE VERY WELL IN OTHER BUSINESS.ii) THE SPONSORS HAVE VERY GOOD RELATIONS WITH WHOLE SALES ALL OVER THE COUNTIES.
iii) THE COMPANY IS RUNNING BY VERY QUALIFIED AND SKILLED WORK FORCE.
iv) GOOD WILL OF THE COMPANY IS WELL KNOWN ALL OVER THE COUNTRY.
B) WEAKNESS:
i) RAW MATERIAL AND PRODUCT PRICE INCREASING DAY BY DAY.
# OPPORTUNITIES:
i) MAIN PRODUCT OF THIS PROJECT FRESH INTERNATIONAL STANDARD BOILED RICE IS EXPORTING NOW BY WHOLESALER CUSTOMER OF THE COMPANY. THE COMPANY CAN CREATE A BRAND IMAGE AS OTHERS “APPLE BRAND” PROCESSED FRESH RICE IN ABROAD THAT WILL BE GREAT SCOPE FOR VAST EXPORT MARKET.
ii) THE SPONSORS HAVE VERY GOOD RELATION WITH THEIR EXISTING BANKER.
# THREATS:
i) SOME MANUFACTURERS ARE SUPPLYING SUBSTANDARD PRODUCTS WITH LOW PRICE.
ii) NEW ENTRY OF NEW COMPANIES.
MANAGEMENT ASPECTS
INTRODUCTION
THIS CONSIDERED BEING THE STRONGEST DETERMINANTION IN EFFICIENT WITH EFFECTIVE INPLEMENATION OF THE PROJECT. THE SPONSORS ARE SUCCESSFUL IN THEIR PRESENT BUSINESS. SO WE CAN ANTICIPATE THAT THEY WILL SUCCEED IN THIS VENTURE.
** PROFILE SPONSORS:
MD. NAZIR HOSSAIN PRODHAN IS THE OWNER OF THE COMPANY. HE HAS ABOUT 15 YEARS EXPERIENCE IN RICE BUSINESS AS WELL AS RICE PROCESSING. UNDER HIS DIRECTION WILL CARRYOUT POLICY MAKING FUNCTIONS BOTH DURING THE IMPLEMENTATION AND OPERATIONAL STAGES. A PROFESSIONAL TEAM OF TECHNICIAN AND MANAGEMENT WILL BE RESONSIBLE FOR THE PROJECT IMPLEMENTATION AND SUBSEQUENT OPERATION. THE OWNERS DEALING WITH BANK IS VERY MUCH SATISFCATORY.
BIO DATA OF THE OWNER
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01. NAME |
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MD. NAZIR HOSSAIN PRODHAN |
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02. FATHERS NAME |
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LATE AZIMUDDIN PRODHAN |
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03. MOTHERS NAMNE |
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LATE NOYABEE BEGUM |
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04. FULL ADDRESS |
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MOHIMAGONJ, GOBINDAGONJ, GAIBANDHA |
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05. NATIONALITY |
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BANGLADESHI |
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06. AGE |
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50 YEARS |
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07. EDUCATION |
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GRADUATION |
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08. PROFESSION |
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RICE TRADERS & ENTERPRENEURS OF COMPLETE |
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RICE MILLING PLANT. |
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09. EXPERIENCE |
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25 YEARS PRACTICAL EXPERIENCE OF RICE |
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10. INVESTS |
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ALL FROM OWN FUND OF TRADING & MILLING BUSINESS. |
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11. SECURITY AGAINST LOAN |
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PROJECT LAND & BUILDING. |
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12. COMMENTS |
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VERY GOOD IN EFFICIENCY & ACTIVITYIES. |
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HE IS SUCESSFUL AND HONEST IN ALL ASPECTS. |
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HE SERVES THE SOCITY WITH VERY GOOD & ATTENTIVELY. |
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** IMAGE OF DYNAMIC PERFORMANCE & RELATIONSHIPS:
IT IS A COMPLETE MODERN AUTO RICE MILL OF INTERNATIONAL STANDARD.
- THIS AUTOMATIC RICE MILL FAVORABLE TO ENVIRONMENT.
- ABOUT EMPLOYEE ARE WORKING 200 PERSONS WILL BE EMPLOYED.
- IT MARKETS RICE WHICH IS PROPERLY CLEANED AND NUTRITIOUS.
- THIS IS ONE OF THE BEST COMPLETE AUTO RICE MILL IN BANGLADESH.
- IT HAS CREATED BRIGHT FUTURE AT THE FIELD OF EXPORTING RICE WHICH HAS INCREASED THE FAME OF BANGLADESH.
MARKERTING ASPECTS
** INTRODUCTION:
IN BANGLADESH RICE IS THE MAIN FOOD FOR THE PEOPLE OF ALL AGES & ALL CLASSES. SO THIS PROJECT HAS A GOOD MARKET IN ALL YEAR.
A SHORT MARKETING ANALYSIS OF THIS PROJECT IS GIVEN BELOW:
** LOCATION:
AFTER LIBERATION FORTUNATELY RICE TRADERS SELECTED THE AREA OF MOHIMAGONJ FOR RICE PROCESSING INDUSTRY. GRADUALLY THIS AREA DEVELOPED AS AN INDUSTRIAL AREA OF RICE MILL INDUSTRY. THE RICE WHOLE SALLERS OF ALL IN ALL THE SECTION OF THE COUNTRY. PARTICULARLY DHAKA, KHULNA, CHITTAGONG, SYLHET, RAJSHAHI, BOGRA, DINAJPUR, WFP SELECTED THIS AREA FOR COLLECTING THEIR RICE AROUND THE YEAR. NOW IT HAS CAPTURED 30% OF TOTAL RICE MARKET OF THE COUNTRY WHICH IS VERY GOOD SIDE FOR MARKETING ASSURANCE TO THIS PROJECT.
** PRODUCTS AND ITS UTILIZATION:
i) FRESH BOILED RICE : THIS INTERNATIONAL STANDARD RICE IS WILLINGLY USED AS MAIN FOOD IN THE COUNTRY AND ABROAD.
ii) RICE BRAN : IT WILL BE USED AS STANDARD ANIMAL FEED AND FISH FEED IN OUR COUNTRY AND EVEN IN ABROAD. IN INDIA NOW EDIBLE OIL IS PRODUCING FROM RICE BRAN. THIS PRODUCT CAN BE EXPORTED TO INDIA. THERE IS A VAST MARKET FOR THIS PROJECT.
iii) BROKEN RICE : THIS WILL BE PURCHASED BY THE LOWER CLASS OF PEOPLE IN THE COUNTRY. BROKEN RICE (small) WILL BE USED AS ANIMAL FEED.
** AVAILABILITY OF RAW MATERIALS:
PADDY IS THE ONLY RAW MATERIAL FOR THIS PROJECT. IN BANGLADESH, PADDY IS GROWN BY FERMARS IN THREE SEASONS ALL OVER THE COUNTRY. AS INCREASING AGRICULTURAL GROWTH RATE IN BANGLADESH. PADDY PRODUCTION ALSO INCREASING DAY BY DAY.
SEASONALY PADDY WILL BE COLLECTED AT LEAST FOR THREE MONTHS AND STORED IN THE PROJECT’S OWN GODOWN DUE TO LOWEST PRICE OF THE PADDY. MOREOVER, PADDY IS AVAILABLE IN THE DISTRICTS OF RAJSHAHI DIVISION, KUSHTIA & JESSORE DISTRICT ALLOVER THE YEAR.
** SALES PRICE OF FINISHED PRODUCT: ON AN AVERAGE THE FOLLOWING WILL BE THE PRICE OF THE FINISHED PRODUCTS:
QUALITY ASSURANCE OF PRODUCTION:
THIS AUTO RICE PROCESSING PLANT IS OF MODERN AND IMPROVED QUALITY AS PRODUCED BY BEST TECHNOLOGY OF SATAKE INTERNATINAL, JAPAN WORLD CLASS RICE MILLING MACHINE. THE PRODUCTION PROCESSOF THIS PLANT WILL FOLLOW STRICT QUALITY CONTROL PROCEDURES STARTING FROM THE RECEIVING OF RAW MATERIALS TO THE OUTGOING OF FINISHED PRODUCTS. THERE WILL BE IN PROCESS QUALITY CONTROL CHECKING SYSTEM AT EVERY STEP OF PRODUCTION. SO AS TO ENSURE QUALITY OF PRODUCTION FOR THE SATISFACTION OF THE CONSUMERS.
** MARKETING CHANNEL AND DISTRIBUTION:
THE SALES OF THE FINISHED PRODUCTS WILL BE MADE ON WHOLESALE BASIS AS PER PREVAILING TRADING PRINCIPLES AND REGULATIONS OF THE COUNTRY. THERE IS A CHART OF DISTRIBUTION CHANNELS OF THIS COMPANY MENTIONED BELOW:
THE MARKETING DEPARTMENT OF THE COMPANY CONTROL THE SALES AND DISTRIBUTION OF THE PRODUCTS TO THE WHOLESALLER WHICH PRICE FIXED BY THE COMPANY. THE COMPANY WILL HAVE A MARKETING OFFICER AND SALE REPRESENTIVES TO MANAGE THE SALES AND DISTRIBUTION ACTIVITIES AND TO ENSURE STEADY SUPPLY. TO ENSURE SERVICES TO THE CUSTOMERS THE COMPANY USES ITS OWN DELIVERY TRUCKS.
** DEMAND & SUPPLY ANALYSIS:
IN BANGLADESH 70% TO 75% OF TOTAL DEMAND OF RICE IS MET BY LOCAL PRODUCTION. REST PORTION OF RICE IS IMPORTED FROM INDIA, VIETNAM AND OTHER COUNTRIES BY RICE TRADERS OF BANGLADESH.
AS THE BEST POPULARIZATION OF THIS RICE PROCESSING ZONE, DHAKA AND OTHER DISTRICT BASED RICE WHOLESALLER COLLECT THEIR RICE FROM HERE. GETTING ALL THIS OPPRTUNITIES THE DIRECTORS OF THE PROJECT WITH THEIR LONG TIME RICE TRADING EXPEIRENCE THEY HAVE CREATED A VERY SUPPORTIVE AND TRUSTED MARKET SEGMENT ALL OVER THE COUNTRY.
FOR THE GOOD WILL OF BEST QUALITY AND FRESHNESS OF RICE HUGE NUMBER OF RICE WHOLESALER / TRADERS OF DHAKA ARE REGULARLY PURCHASING THEIR RICE ALL OVER THE YEAR. NOW ONLY 30% TO 38% OF THEIR TOTAL YEARLY DEMAND CAN MET BY THIS PROJECT.
THAT’S WHY THIS PROJECT IS GOING INCREASE SOME OTHER NEW PROJECT REASONABLY. A LIST OF RICE WHOLESALLER / TRADER IS GIVEN BELOW:
** SUPPLIERS:
SOME OF THE ABOVE RICE TRADERS EXPORTS RICE FROM THIS PROJECT TO EUROPE, USA & MIDDLE EAST COUNTRIES. SO THERE IS A VERY GOOD MARKETING OPPORTUNITIES IN ABROAD.
** COMPETITORS:
THERE ARE MANY AUTO RICE PLANT ALL OVER THE COUNTRY. BUT BEAUSE OF THE BEST ANALYSING SYSTEM TANIA AUTO RCE MILL IS UNIQUE FROM ALL. AND THAT’S WHY WE BELIEVE OURSELVES, OUR QUALITY AND LABOUR WILL REACH US TO OUR RIGHT DESTINATION. OUR BEST WORLD CLASS MODERN RICE MACHINERY PLANT AND PRODUCTION OF QUALITY RICE WHICH TREMENDOUSLY CAPTURED THE MARKET AND DEMAND OF THIS PROJECT RICE IS INCREASING DAY BY DAY.
TECHNICAL ASPECTS
**MACHINERY & EQUIPMENTS:
(A) MODERN MACHINERY: THE MAIN MACHINERY & EQUIPMENTS FOR THE PLANT OF PROJECT IMPORTED FROM KOREA & INDIA. SOME MACHINERIES IMPORTED FROM OTHER COUNTRIES.. ALL THE MACHINERY OF THE PLANT IS OF VERY HIGH QUALITY. ITS PROCESSING SYSTEM PRODUCES INTERNATIONAL STANDARD RICE AND OTHER BY PRODUCTS.
** DETAILS OF MACHINERY & PROPERTIES MEASUREMENT**
(A) IMPORTED & LOCAL MACHINERY LIST:
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Improted Machinery: |
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S.N. |
Description of Items |
Avg. Capacity |
Unit |
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01 |
PADDY CLEANER |
5TPH |
1 |
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02 |
MILLING SEPERATOR |
5TPH |
1 |
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03 |
DE-STONNER |
5TPH |
1 |
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04 |
PADDY HUSKER |
5TPH |
1 |
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05 |
PADDY SEPERATOR |
5TPH |
1 |
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06 |
THICKNESS GRADER |
5TPH |
1 |
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07 |
VERTICLE RICE WHITENER |
5TPH |
3 |
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08 |
ROTARY SHIFTER |
5TPH |
1 |
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09 |
RICE POLISHER |
5TPH |
2 |
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10 |
LENGTH GRADER |
5TPH |
2 |
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11 |
FLOW WEIGHER |
5TPH |
4 |
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12 |
OPTICAL SORTER |
5TPH |
1 |
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11 |
HUSKPAC BOILER |
4Tph |
1 |
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12 |
DRIER & PARBOILING PLANT |
Capacity 24Tph |
2 |
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S.N. |
Local Machinery |
Avg. Capacity (M.Ton/H) |
Unit (Set/s) |
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01 |
Blower |
25 HP |
5 |
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02 |
Air Lock |
1.5 HP |
5 |
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03 |
Cyclone |
1.400 mm |
5 |
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04 |
Cylinder Grader |
5 Tph |
1 |
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05 |
Sub-station |
630 Kva |
1 |
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06 |
Diesel Genrator |
Stand by: 678 Kva |
1 |
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07 |
Bridge Scale |
60Ton |
1 |
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08 |
Air compressor |
30HP |
1 |
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09 |
Online UPS |
6Kva |
1 |
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10 |
Motors (100HP, 70HP, 12.5 HP &10 HP) |
100 HP |
10 |
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11 |
Air Condition |
1 |
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12 |
Electricals (Cables, switch, starter etc.) |
1Lot |
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**PRODUCTION PROCESS & FLOW DIAGRAM:
PRODUCTION PROCESS:
THE RAW MATERIAL IS RICE WHICH AT FIRST THROW INTO THE RICE CLEANER MACHINE BY THE ELEVATOR, THOSE ARE GOING TO RICE STORAGE TANK, THEN THROW INTO THE SILKY POLISHER, THEN GRAIN IN COLOR SORTER AND PACKAGING THE FINISH PRODUCTS ARE STORAGE FOR MARKETING.
PROCESS FLOW DIAGRAM:
NETTING------------DE STONER-----------RICE POLISHER --------- COLOR SORTER & PACKING
**CIVIL CONSTRUCTION:
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Civil work |
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S.N. |
Item of Construction |
Specification |
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1 |
1 No. Godown |
RCC 10x15 Column, 10” brick wall with, Cl sheet top with steel truss (110’x36’) Height 30 feet. |
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2 |
Molasses Tank |
Ground Floor (55’x44’) |
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1st Floor (55’x44’) |
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3 |
Office Factory |
Ground Floor (25’x13’) |
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1st Floor (25’x13’) |
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4 |
Paddy House |
i) 55’x55’ = 3025 STF |
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ii) 70’x55’ = 3850 SFT |
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Total = 6875 SFT |
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Height 25 feet. |
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5 |
Paddy House |
2 Stored (Godown cum staff Quartar) (55’x13’x2’) |
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6 |
Milling Room Satake |
RCC 10x15 Column, 10” brick wall, C1 sheet top with steel truss Angle (95’x55’) Height 42 feet. |
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7 |
Machinery Platform 1st Floor ( 119’x27’) |
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8 |
Machinery Platform 2nd Floor ( 119’x27’) |
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9 |
Milling Room Perfect |
RCC 10x15 Column, 10” brick wall, C1 sheet top with steel truss Angle (95’x50’) Height 25 feet. |
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10 |
Boiler House |
RCC 10x15 Column, 10” brick wall, Cl sheet top with steel truss (65’x66’) Height 25 feet. |
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11 |
Ash / Husk Room |
RCC 10x15 Column, 10” brick wall, Cl sheet top with steel truss (35’x34’) |
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12 |
Godown cum Residents |
Ground Floor (46’x44’) |
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1st Floor (46’x44’) |
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13 |
Parboiling Shed |
R.C.C. Foundation, C1 sheet top with steel truss Angle. (63’x53’) |
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14 |
Parboiling Shed-2 |
R.C.C. Foundation, C1 sheet top with steel truss Angle. (62’x54’) |
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15 |
Workshop/Kitchen Room |
2 Stored RCC 10x15 Column, 10” brick wall, (30’x14’) |
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16 |
Satake Extension Building |
(36’x14’) 25 feet Height |
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**CONCLUSION:
AFTER ABOVE ALL A PERFECT ANALYSISING SYSTEM CAN BE EXPECTED THAT THIS PROJECT WILL BE PROFIT ORIENTED AND REASONABLE AND THE PROJECT WILL NOT FACE MAY MARKET PROBLEM.
THE PRODUCTS OF THE COMPANY WILL RECIEVE A READY MARKET WHERE DEMAND IS IN EXISTENCE. SO IT IS HAPPILY ENSURED THAT THE ENTIRE PRODUCTION OF THE COMPANY GETS SOLD SATISFACTORY.